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One of the most common issues faced by all online retailers is Cart Abandonment. There are many reasons for cart abandonment. A study done by Salescycle states that the average cart abandonment rate is around 75.6%. Baymard did a study … Continue reading
Why Repeat Customer is important? To ask a new customer to make a purchase is always difficult. However, to convince your existing customer to make another purchase is comparatively easy. As compared to find new customers, getting a sale from … Continue reading
The subscription rate for Web Push Notifications has been phenomenal, and our data shows: Subscription rate of Web Push is Higher Than Email by 2 to 5x. As per the push notification benchmark report, you can get upto 20% subscription … Continue reading
Do you want an easy handbook to reduce cart abandonment? In this article, we will share an easy handbook to reduce cart abandonment. Today with so many choices from e-commerce websites, customers are not able to decide fast and abandoning … Continue reading
Do you want to know the best eCommerce marketing tactics to skyrocket profit in 2021? We have created an exhaustive list of eCommerce marketing tactics with examples. Every year new e-commerce websites are coming. The competition is getting tougher with … Continue reading
Do you want to know the best conversion optimization tactics for eCommerce? In this article, we are going to share a list of only the best and proven conversion optimization tactics you can implement. You will see that the tactics … Continue reading
Push notifications are increasingly gaining attention for a number of reasons. Well-defined push notification can help a business grow faster. And when it comes to connecting with your users you are likely to make assumptions on what notifications would work best for … Continue reading
Being non-intrusive and instantly delivered, web notifications are one of the fast-growing marketing channels, with strong ROI, and used by several businesses. As all web push notifications are an individual’s preference they are always asked for explicit consent. they have … Continue reading
Why is Segmentation important? Segmentation is one of the most important aspects of every marketing plan. It allows you to know your customers and target them with relevant messages. It also helps to increase customer engagement. Proper segmentation of push … Continue reading
Suppose you want to start a new campaign and segment your subscribers on the basis of the page they browsed. How would you do that? You would be firing our Javascript API which simply adds to the segment of your … Continue reading
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