Smart A/B Testing

Your best guess is a hypothesis.
Let subscribers settle it.

A/B test headlines, images, CTAs, and timing on any campaign. Smart mode watches early results and shifts the remaining traffic to the winner automatically.

See Plans See the Demo
Alex Avery
“It provides results promptly and the analytics presents them in a clear and understandable fashion.” Alex Avery · Database Marketing Executive

75,000+ businesses Set up in minutes, no engineering ticket 14-day money-back guarantee

Campaign composer with Add A/B Testing option and live preview

Trusted by 75,000+ businesses in 150+ countries

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Why it works

Small copy changes, compounding results.

The difference between a 2% and a 4% click-through is a headline. Testing finds it; smart mode banks it.

Test what subscribers see

Headlines, message copy, images, action buttons, and landing URLs. One click adds a variant inside the composer you already use.

Smart traffic shifting

Send to a slice, measure, then smart mode routes the remaining audience to the better variant automatically. No spreadsheet, no manual winner-picking.

Works on every campaign type

Broadcasts, welcome drips, triggered campaigns, and workflow steps can all carry variants, so optimization isn’t limited to one-off sends.

How it works

From coin-flip copy to measured winners.

Opt-in prompt builder with variant preview

Test the opt-in, not just the push

The Allow prompt is your first conversion. Test prompt styles, timing, and copy, because the difference between a 3% and a 12% opt-in rate compounds through every later campaign.

  • Opt-in prompt styles and trigger timing
  • Opt-in conversion metrics per variant
  • Preview styles live on your own site
Preview opt-in styles
Analytics dashboard with campaign performance

Winners measured in revenue

Click-through is a proxy; goal tracking reports which variant actually earned more revenue, so tests optimize the number that matters.

  • Revenue per variant via goal tracking
  • Engagement analytics per segment
  • AI Copywriter drafts variants when you want a head start
See goal tracking

What’s included

Exactly what you’re buying, on one dashboard.

Six capabilities behind every campaign on this page, running on the engine that delivers 15.2 billion notifications a month.

Smart opt-in prompts

Time-on-page, scroll-depth, and click triggers with full design control. It’s the difference between a 3% and a 12% opt-in rate.

Preview opt-in styles

Broadcasts & drip campaigns

One-off sends, scheduled pushes, and multi-step drips with rich images and action buttons. AI Copywriter drafts them when you want a head start.

Meet the AI Copywriter

Visual Workflows

Drag-and-drop journeys for cart recovery, welcomes, and win-backs. The builder is on every plan, including Free.

Explore Workflows

Dynamic segmentation

Segment by behavior, geography, device, and purchase history. Audience groups keep themselves up to date.

See segmentation

A/B testing

Test headlines, images, and CTAs; smart mode shifts traffic to the winner automatically. Premium plans and up.

See A/B testing

Goal tracking & analytics

Revenue attribution per campaign and per workflow. Owned-channel numbers your CFO will actually accept.

See goal tracking

Integrations & developers

Plugin-deep where you sell. API-deep where you build.

Native plugins launch the channel with no engineering ticket. When your developers want the keys, every SDK and endpoint is documented.

Shopify & Shopify Plus

The native app for high-volume stores: cart and browse recovery, back-in-stock and price-drop alerts, and revenue attribution. Installed in an afternoon, not a 12-week integration cycle.

Explore the Shopify Plus app

WooCommerce

Launch cart recovery and order campaigns directly from your WordPress admin. Two clicks, same-hour first campaign.

WooCommerce cart recovery

HubSpot

Trigger push from HubSpot lists and events.

HubSpot integration

REST API & webhooks

Every console operation available as a documented endpoint. No dashboard lock-in.

API documentation

iOS SDK

Production-grade APNs delivery for native Apple apps.

iOS push

Android SDK

The Firebase upgrade: deeper targeting, clean attribution.

Android push

React Native SDK

One codebase, real-time push on both platforms.

React Native push

Flutter SDK

Add push to your Flutter apps with an afternoon’s work.

Flutter push

The numbers

Optimization needs volume. Here it is.

400%
higher open rates than email
6×
higher click-through than email
75,000+
businesses on PushEngage
15.2B
notifications delivered in the last 30 days
“PushEngage is quick and easy to implement. It provides results promptly and the analytics presents them in a clear and understandable fashion.”
Alex Avery Alex Avery Database Marketing Executive

FAQ

Questions, answered.

What exactly can I test?

Notification title, message, image, action buttons, and landing URL, plus opt-in prompt styles and timing. Variants attach to broadcasts, drips, and triggered campaigns alike.

How does smart mode pick a winner?

It sends both variants to a test slice, measures engagement, then routes the remaining audience to the better performer automatically. You can also run classic fixed splits.

Which plans include A/B testing?

Smart A/B testing ships with Premium plans and up. You pay only for active subscribers, and paid plans carry a 14-day money-back guarantee.

Do I need a data analyst to use it?

No. Results read as plain campaign metrics in the dashboard, and goal tracking translates them into revenue per variant.

Stop guessing. Start measuring.

Set up in minutes. If PushEngage isn’t the best fit within 14 days, we refund 100%. No questions asked.

See Plans See the Demo

Free plan available Set up in minutes Pay only for active subscribers