Frequency Capping and Notification Settings for Shopify

Frequency capping controls how many push notifications a single subscriber can receive from your automated campaigns within a given time period. Notification duration settings control how long a push stays visible after it is delivered. Together, these settings prevent subscriber … Continue reading

Shopify and WooCommerce Order Updates on WhatsApp

How to Send eCommerce Order Updates on WhatsApp

When a customer places an order, the waiting game begins. If you don’t keep them updated, they start refreshing their inbox or sending your team the dreaded “Where’s my order?” message. You’re hurting your customer experience, clogging up support, and … Continue reading

Multichannel Marketing ROI

How to Measure Multi Channel Marketing ROI

Let’s be honest: measuring multi channel marketing ROI feels like trying to solve a puzzle with half the pieces missing. You’re running campaigns across email, push notifications, SMS, social media, and your website. Customers are bouncing between channels like pinballs. … Continue reading