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One of the most used platforms for building an e-commerce site is Shopify. Once you have your site on Shopify, the next thing is to generate traffic. However, you need to capitalize on the traffic you generated. The best way … Continue reading
We produce a lot of data on a daily basis. According to Forbes, internet users create 2.5 quintillion bytes of data every day, and the better half is content that we upload on social media, on websites, blogs, forums, etc. … Continue reading
A Drip Campaign is a sequence of push notifications sent to a subscriber on a schedule that starts when they subscribe, such as a welcome message right away, a follow-up a day later, and an offer three days after that. … Continue reading
Your app fires three notifications inside a minute and the player’s phone shows them one banner. That is not a bug in your push provider. It is the Android notification cooldown, shipped on by default in Android 16, and it … Continue reading
Most operators treat the app audience as a solved problem. Those players installed the app, accepted notifications, and deposit regularly, so attention moves to acquiring the next cohort. That is backwards. The players inside your app are the highest-LTV segment … Continue reading
Your iOS app runs on Firebase Cloud Messaging. Delivery works. Nothing is on fire. And yet every segmented campaign, every A/B test, and every “can we send a push about the sale” request still lands in your engineering queue, because … Continue reading
Your Monday retention review opens on the same chart it always does. Day 1 retention is holding around 27%. Day 7 has slid to 8%. By Day 30, fewer than two players in a hundred are still opening the app. … Continue reading
PushEngage does not generate or fetch discount codes automatically. To include a discount code in a push notification, you create the code in your Shopify admin first and then add it as static text in the notification copy. This guide … Continue reading
Frequency capping controls how many push notifications a single subscriber can receive from your automated campaigns within a given time period. Notification duration settings control how long a push stays visible after it is delivered. Together, these settings prevent subscriber … Continue reading
You added a chat widget to your website. You configured the settings, picked a color scheme, and hit publish. Then you waited for the conversations to roll in. Except they didn’t. Here’s the thing most businesses miss: simply having a … Continue reading