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If you’re running an eCommerce website, you’ll know this already… Every time you run out of stock on any product, you’re missing out on sales. So, what do you do? Store a never-ending supply of all your products without knowing … Continue reading
Do you want to segment web push subscribers at the time of subscription? Automatically segmenting your subscribers makes it super easy for you to send personalized push notification campaigns. That way, you can improve clicks on push notifications, in turn … Continue reading
Do you want to reduce cart abandonment using push notifications? You can easily do so using push notifications. In this article, we will show you how to use push notifications to reduce cart abandonment for your site. Nowadays creating a … Continue reading
One of the most used platforms for building an e-commerce site is Shopify. Once you have your site on Shopify, the next thing is to generate traffic. However, you need to capitalize on the traffic you generated. The best way … Continue reading
We’ve made the strategic case elsewhere: the blast era is over, and behavior-triggered notifications are what platforms reward and subscribers tolerate. This guide is the other half — how to actually trigger push notifications from app events on iOS, from … Continue reading
Between “active customer” and “uninstalled the app” there is a long, quiet middle: the dormant user. They still have your app. They still have push permission on. They just stopped showing up — and every week they stay dormant, the … Continue reading
A shopper in your mobile app adds a jacket to the cart, gets a text, switches apps, and never comes back. Multiply that by every session this week and you have the quiet math of mobile app cart abandonment: the … Continue reading
Your Shopify store’s paid ad spend went up 28% last quarter. Revenue went up 9%. You ran the math: you’re spending more to reach the same shoppers you reached six months ago, and your repeat-purchase rate barely moved. That gap … Continue reading
The reactivation report you pull every month has a column most teams skim past: how many lapsed players the campaign actually reached. You queued a win-back push to 80,000 dormant players, and the platform delivered to 31,000 of them. The … Continue reading
The Browse Abandonment campaign sends an automated push notification when a subscriber views a product page on your WooCommerce store but leaves without adding the item to their cart. It targets the gap between interest and intent, reaching shoppers who … Continue reading