How to enable Default UTM parameters?

UTM parameter enables Google Analytics to tell you where clicks have come from and what campaign directed the clicks to your website. This can analyze regular notifications, A/B testing, and Drip & Trigger campaigns. This can be done on your … Continue reading

How To Create Form Abandonment Campaign?

PushEngage provides a way where even if customers leave your forms incomplete and are web push subscribers, you can contact them to complete the form through web push notifications. A few examples that fit these campaigns are – Sign up … Continue reading

Guide to Using Audience Groups with PushEngage

PushEngage helps to group already created custom segments, geo-location, and people interacting with your push campaigns. Audience group is different from segments. Segments are either having default criteria or custom criteria based on actions. Audience group combines all these segment … Continue reading