5 Best SEO Keyword Rank Tracker Tools (Compared)

Looking for SEO keyword rank tracker tools to grow your site’s traffic?

SEO plugins can make major technical tasks super easy if you don’t know anything about coding. Even smaller technical tasks such as creating a sitemap or editing a robots.txt file can be automated using good plugin.

But which one should you choose? There are so many rank tracking tools out there and they all claim to be the best. Some of them are only good for specific tasks.

How do you know which plugin you need? Should you just bite the bullet and use one? The problem with that approach, though, is that a lot of these plugins can be pretty expensive.

In this article, we’re going to give you the best SEO keyword rank tracker tools in the market and if you read all the way through, we’ll even give you our top choice!

Let’s dive in.

How to Choose SEO Keyword Rank Tracker Tools

When selecting an SEO keyword rank tracker, it’s important to consider several factors to ensure you choose the right tool for your needs. Here’s a step-by-step guide to help you in the process:

Begin by understanding your specific requirements for a keyword rank tracker. Consider the following factors:

The number of keywords you need to track
The frequency of rank updates you require
The search engines you want to track rankings on (e.g., Google, Bing)
Additional features you may need, such as competitor analysis, keyword suggestions, or historical data

Look for tools that provide accurate and up-to-date rank tracking data. Make sure that the tool uses reliable data sources and covers the search engines and regions you are interested in. One good way to double check this information is by looking at customer reviews by SEO professionals.

Test the tool’s demo or interface to assess its ease of use, navigation, and reporting capabilities. Look for features such as easy to use dashboards, customizable reports, and simple data visualizations.

In some cases, you’ll want to consider the reporting and analytics features offered by the tool. Look for features like historical ranking data, trend analysis, competitor analysis, and integration with other SEO tools or platforms you use.

NOTE: Since SEO involves sensitive data, ensure that the tool follows industry best practices for data privacy and security. Review the tool’s privacy policy and terms of service to understand how your data will be handled and protected.

If you’re using an SEO tool for the first time, check out the availability and quality of support provided by the tool’s developer. Check if they offer documentation, tutorials, or customer support channels to assist you in case of any questions or issues.

We went through all these parameters while selecting our top SEO keyword rank tracker tools. Let’s dive into the list.

Best SEO Keyword Rank Tracker Tools

Now that we understand what to look for in SEO keyword rank tracker, let’s dive right into the list.

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Before we get into it, you should know that no tool in the market takes care of absolutely everything SEO. Sometimes, you’ll need to mix and match plugins to get the most use out of them. And if you’re on a budget, prioritize buying your tools according to your strategy and actual SEO needs.

If you’re not sure about what else you need, you should check out our list of WordPress SEO plugins.

That said, let’s check out the tools.

#1. All in One SEO

All in One SEO is one of the best WordPress SEO plugins

All in One SEO is one of the best SEO keyword rank tracker tools you’ll ever find.

Not only is AIOSEO powerful enough to implement the latest SEO best practices, but you also get advanced options to resolve specific SEO issues straight out of the box. This includes:

SEO keywords rank tracking
Local SEO modules for small businesses with a local audience
WooCommerce SEO for online stores
An SEO optimizer inside your WordPress editor
Smart Sitemaps for instant indexing on Search Engines
A Schema plugin to get your content to rank in the Rich Snippets

You can easily check how your content is performing. Head over to the Search Statistics section in the WordPress plugin to see an overview of your keyword rankings:

You can also see detailed statistics for your content’s rankings.

If you scroll down further, you can even see the exact posts that are gaining or losing search rankings. More than that, you can filter your best keywords by clicks and check their rankings instantly.

But that’s not all AIOSEO can do. It’s a complete SEO suite that can help you optimize your content as well. Check out our review of All in One SEO for a closer look its features. Or, get started with AIOSEO today!

#2. SEMrush

SEMrush is another powerful SEO tool. But it also acts as one of the best website analytics tools in the world.

With SEMrush, you can gain the insight you need about how much traffic keywords and topics get. You can decide what to focus on to build your organic traffic with that kind of analytics intelligence.

SEMrush gives you:

Get 21+ billion keywords for 130 countries
Run in-depth website audit with 130+ checkpoints
Get recommendations to improve your content to increase search rankings
Track and analyze competitor websites and marketing strategies
Create and track your PPC campaigns
Draft, schedule, and post content on social
Create and schedule white-labeled or branded reports

One of the coolest things about SEMrush is that you get AI-driven insights on how to get better rankings for your keywords. You even get suggestions for keywords to include in existing articles.

Get started with SEMrush.

#3. Ahrefs

Ahrefs is an SEO tool for SEO professionals. It’s one of the best SEO tools we’ve ever come across for content auditing, SEO research, rank tracking, and competitor analysis. It’s also a great tool to build backlinks to your content.

While Ahrefs is more of a standalone tool, you can also use their WordPress plugin.

Using Ahrefs, you can:

Audit the content on your site
Find new keywords to target
Track keywords rank from a dashboard
Study what your customers are searching for online
Analyze the top-performing content in your niche

And it’s all from an easy-to-use dashboard. If you’re new to SEO, you can also check out their training material. But if you’re already somewhat experienced in SEO, you can use Ahrefs to get explosive growth if you follow a good SEO process.

Get started with Ahrefs.

#4. Nightwatch

Nightwatch is a specialized SEO tool that’s meant only for SEO keyword rank tracking. The software promises accurate rank tracking data across 107,000+ locations worldwide. The cool part about Nightwatch is that it also monitors content decay and allows you to discover easy ranking opportunities.

You can even create keyword segments to keep track of how different content categories are performing on your site. So, your content audits are going to be a breeze if you use Nightwatch.

The most important part is that you can track map listings and organic search results for your Google Business listing. This makes it ideal for small business with store locations or huge businesses with multiple service locations.

And if that wasn’t enough, you can also track Search Engine Results Page (SERP) features and how your content shows up in different searches.

Get started with Nightwatch today.

#5. Rankwatch

Rankwatch is an affordable SEO keyword rank tracker tool. This popular tool not only shows search engine positions but also provides additional data like CPC and search volume for any keyword or phrase.

With Rankwatch, you have the flexibility to select the search engine location and choose between desktop or mobile rankings. It’s perfect for checking the rankings of one or multiple keywords, making it versatile and suited to your needs.

Rankwatch offers a range of features to enhance your SEO efforts. It covers over 170 countries and supports all major languages, allowing you to track keyword rankings globally. You can also track sub-domains, sub-URLs, and even specific cities for localized SEO analysis. Additionally, it keeps tabs on Google Featured Snippets.

Stay up to date with the latest ranking changes using Rankwatch’s rank update frequency feature. Capture ranking screenshots for historical records, and conveniently categorize and filter keywords for efficient management. Automated ranking alerts via email ensure you never miss significant changes.

When it comes to pricing, Rankwatch offers flexibility. You can choose between daily or weekly rank updates, with the latter option allowing you to track more keywords for the same price. The user-friendly interface and reasonable pricing, considering the India-based team, make it a cost-effective choice.

Rankwatch goes beyond being a simple rank checker, offering advanced features to boost your SEO strategy. Explore its full range of capabilities for an all-in-one SEO tool.

Experience the power of Rankwatch for yourself. It provides valuable data, helps monitor and improve your website’s search engine performance, all at an affordable price. So, why wait?

Get started with Rankwatch now.

Which SEO Keyword Rank Tracker is Best for You?

Hands down, the best SEO keyword rank tracker is All in One SEO. Penny for a penny, you get the best features you could ever need for your site’s SEO without any of the bloated codebase of a poorly coded plugin. If you need a tool exclusively for keyword research and analysis, SEMrush is the way to go.

Getting new traffic is the best way to get new leads and sales. But you also need a few other ingredients to scale your business. Start using push notifications to generate repeat traffic, engagement, and sales on your site.

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