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Cart abandonment always brings discomfort to any e-commerce industry. The cart abandonment rate ranges from 69% to 81% across any industry. This continues to grow even when you run several discounted campaign, price drop campaigns, etc. To recover this falling … Continue reading
As Google has deprecated the GCM Key and has moved to Firebase Cloud Messaging, you would need to migrate your GCM Key to FCM key for your subscribers to be reachable. The GCM was deprecated by Google in April 2018 … Continue reading
PushEngage has been identified yet again in Winter 2019, as one of the best PROACTIVE NOTIFICATION SOFTWARE, based on high levels of customer satisfaction likeliness to recommend ratings from real users on G2 Crowd, the world’s leading business solutions review … Continue reading
One of the most common issues faced by all online retailers is Cart Abandonment. There are many reasons for cart abandonment. A study done by Salescycle states that the average cart abandonment rate is around 75.6%. Baymard did a study … Continue reading
Are you looking at your Shopify store and wondering how to enable Shopify push notifications? Maybe you want to be a little more like Amazon. Or, maybe you’ve just realized that push notifications can get you free repeat traffic on … Continue reading
You have configured Web Push Notification on your website. A subscription box for Push Notification is live as well. Visitors coming to your website are subscribing to your push notification by clicking on “Allow”. Once they click Allow, they are … Continue reading
” A good rule for a Push Notification is that it should be Important, Urgent and Contextual” Browser Push Notifications are the easiest and most convenient medium to keep your audience engaged. Also, it drives more traffic to your site … Continue reading
Respecting individual’s choices and preferences is a key tenet of Web Push Notifications design. Hence, the opt-in for Web Push Notification requires an explicit click on Allow, and your subscriptions appear in individuals browser settings. If you are using any … Continue reading
The PushEngage MCP server lets you run your push notification stack from an AI chat window. You connect the server to an AI client such as Claude, approve access once in your browser, and then manage sites, subscribers, audiences, campaigns, … Continue reading
Your GA4 channel-attribution report has a hole in it. Last month’s push sends show up with no medium and no source, so on paper they look like direct traffic instead of recovered revenue. You trace it to a UTM parameter … Continue reading