Web Push Notifications

Web push notification service Web push notifications that land in seconds. Cart recovery, new-post alerts, and re-engagement campaigns reach subscribers 400% more often than email, in the moment, not the morning after. Chrome, Firefox, Edge, and Safari, including home-screen web … Continue reading

Screenshot of a marketing campaigns dashboard showing Trigger Campaigns selected with four campaigns listed (browse abandonment, price drop, inventory alert, cart abandonment). Active status visible beside each campaign.

Guide to Build Custom Triggers for Shopify

Trigger Campaigns are automated push notifications that fire based on what a shopper does, such as abandoning a cart, browsing a product, a price dropping, or an item coming back in stock. A trigger listens for a specific event and … Continue reading

Drip Campaigns dashboard listing four campaigns, all paused, with metrics columns and a 'a month ago' timestamp for each.

Drip Campaigns for Shopify

A Drip Campaign is a sequence of push notifications sent to a subscriber on a schedule that starts when they subscribe, such as a welcome message right away, a follow-up a day later, and an offer three days after that. … Continue reading

WhatsApp Marketing Strategy

WhatsApp Marketing Strategy (Beginner’s Guide)

Customers are getting better at ignoring traditional advertising. But there’s one communication channel that people check obsessively, respond to immediately, and actually want to use for business conversations. That channel is WhatsApp marketing. With over 2 billion users worldwide and a 98% … Continue reading