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Between “active customer” and “uninstalled the app” there is a long, quiet middle: the dormant user. They still have your app. They still have push permission on. They just stopped showing up — and every week they stay dormant, the … Continue reading
A shopper in your mobile app adds a jacket to the cart, gets a text, switches apps, and never comes back. Multiply that by every session this week and you have the quiet math of mobile app cart abandonment: the … Continue reading
Your Shopify store’s paid ad spend went up 28% last quarter. Revenue went up 9%. You ran the math: you’re spending more to reach the same shoppers you reached six months ago, and your repeat-purchase rate barely moved. That gap … Continue reading
The reactivation report you pull every month has a column most teams skim past: how many lapsed players the campaign actually reached. You queued a win-back push to 80,000 dormant players, and the platform delivered to 31,000 of them. The … Continue reading
The Browse Abandonment campaign sends an automated push notification when a subscriber views a product page on your WooCommerce store but leaves without adding the item to their cart. It targets the gap between interest and intent, reaching shoppers who … Continue reading
The First-Time Buyer Welcome Sequence is a drip autoresponder that sends a series of push notifications to new subscribers who have not yet made a purchase. It introduces your store, showcases your best products, and delivers a first-order incentive to … Continue reading
PushEngage tracks sent, delivered, clicked, conversion, and revenue metrics for every WooCommerce push campaign. Whether you are running cart abandonment sequences, drip autoresponders, or order status notifications, all performance data is available directly inside the PushEngage dashboard. Revenue attribution is … Continue reading
PushEngage automatically creates two segments – Customers and Leads , when WooCommerce is connected to your PushEngage account. These segments update dynamically: a subscriber in the Leads segment moves to the Customers segment automatically after completing their first purchase. You … Continue reading
Once your WhatsApp Cloud API is connected to PushEngage, you can send automated WhatsApp messages to your Shopify customers — including cart recovery reminders, order status notifications, and promotional campaigns. This guide covers the automated messaging side: what campaigns you … Continue reading
It is Monday morning standup at a learner app — Coursera-Plus-shape, Skillshare-shape, Duolingo-shape — and the course-completion-rate slide is the second slide. It dropped from 31% to 24% over the last cohort. The product team blames the onboarding redesign that … Continue reading