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Push Notification Use Cases

Push Notifications has found its way to most of the online business. You must have seen the chrome push notifications appearing on your browser. The success depends upon the push notification strategy. Though web push notifications are easy to use … Continue reading

Screenshot of a marketing campaigns dashboard showing Trigger Campaigns selected with four campaigns listed (browse abandonment, price drop, inventory alert, cart abandonment). Active status visible beside each campaign.

Guide to Build Custom Triggers for Shopify

Trigger Campaigns are automated push notifications that fire based on what a shopper does, such as abandoning a cart, browsing a product, a price dropping, or an item coming back in stock. A trigger listens for a specific event and … Continue reading

Drip Campaigns dashboard listing four campaigns, all paused, with metrics columns and a 'a month ago' timestamp for each.

Drip Campaigns for Shopify

A Drip Campaign is a sequence of push notifications sent to a subscriber on a schedule that starts when they subscribe, such as a welcome message right away, a follow-up a day later, and an offer three days after that. … Continue reading