How to enable Default UTM parameters?

UTM parameter enables Google Analytics to tell you where clicks have come from and what campaign directed the clicks to your website. This can analyze regular notifications, A/B testing, and Drip & Trigger campaigns. This can be done on your … Continue reading

How to enable subscription opt-in analytics?

The subscription opt-in Analytics will give you a funnel view of your visitors accepting/blocking web push notifications on your website. You can analyze this data and check which of the opt-in styles or strategies are working for you. To enable … Continue reading