Push Notification platform offers a number of pre-defined campaigns and templates. However, those templates are standard ones. You may want to try out different messaging and see the impact on Push Notification KPI. Below are some of the most converting push notification templates you can try out.
Conversion Templates
Templates for the cart abandonment push notification series:
Cart Abandonment Campaign: It allows you to send a series of web push notification to cart abandonment users. The goal is to re-engage and bring back customers to complete the purchase.
Notification 1
Title: Forgot something
Description: Your product is in the cart. Complete your shopping now.
Notification 2
Title: Product is safe
Description: We have kept your product safe in the cart. Click to buy now.
Notification 3
Title: Limited Numbers
Description: The shoes in your cart are selling fast. Buy before stock expires.
Notification 4
Title: Extra 10% Off
Description: Complete purchase in the next 30 mins. Use Code “EX10”.

Templates for the Browse Abandonment push notification series
Many times people check out the product but do not take any action. They browse and leave the site. You can easily re-target them using browse abandonment campaign. Use the below templates for browse abandonment campaign:
Notification 1
Title: Did you like it?
Description: You got an amazing taste of fashion. It’s our bestselling. Buy Now.
Notification 2
Title: Want to buy?
Description: 78 people are already viewing it. Buy Now.
Notification 3
Title: Stock Running Low
Description: Bestselling item you saw is selling fast. Buy before stock expires.
Notification 4
Title: Just For You
Description: Exclusive offer! Use code “YUSJEP” Extra 10% off. Valid for the next 20 mins.

Templates for the Price Drop Alert Push Notification
Price is a big reason for people to make a shopping decision. There are many pricing tactics to increase sale. Many times the product price changes depending on supply, demand or other factors. If there is a price drop, there is a high chance of conversions. Using web push, you can automate the price drop alert campaign.
Let’s see the top push notification templates you can use for your campaign:
Notification Template 1
Title: Price Drop | 10%
Description: 10% price drop on your favourite product. Shop Now.

Notification Template 2
Title: Price Drop Alert
Description: Price of Shoes decreased from $39 to $35. Only for a limited time.

Notification Template 3
Title: Price Change
Description: Your favourite product is available at a lower price. Click to buy.

Notification Template 4
Title: Alert! Price Drop
Description: Buy your favourite watch at a 5% discounted price. Hurry Before the price rise.

Re-Engagement Templates
Templates for the Welcome Drip push notification series
One of the best ways to increase brand recall is through Welcome Drip. Whenever any user subscribes, it gives you an opportunity to showcase your website, brand, products and more. Welcome Drip campaign will send a series of push notification automatically when new user subscribers. You can call it an onboarding campaign as well.
Notification 1
Title: Welcome Gift
Description: Thanks for subscribing. Click to claim your welcome gift coupon.
Notification 2
Title: Most Loved Item
Description: Check out the curated list of the most loved item by our customer.
Notification 3
Title: Trusted By 100K
Description: We have crossed 100K subscriber in our FB page. Join the club.
Notification 4
Title: Safe Shopping
Description: Your transaction is safe with us. Click to know more about our safety features.
Notification 5
Title: Exclusive Collections
Description: We are the exclusive partner of XYX brand. Check out the lovely collection.
Notification 6
Title: Earn Points
Description: Enter our free loyalty program. 5 easy ways to double your points.

Templates for the Inventory Alert push notification series
Inventory expiry is a common thing in every e-commerce industry. However, your customers may be willing to wait for the product. They can easily sign up to get a notification when the product is back in stock. Using web push, you can set up an inventory alert campaign. It will automatically alert the user when their favourite product is back in stock.
Notification Template 1
Title: Back in Stock
Description: We got your favourite shoes back. Click to shop now.

Notification Template 2
Title: Limited Inventory
Description: The hot-selling product you saved is back in stock. Shop Now.

Notification Template 3
Title: Inventory Alert
Description: Only 50 pieces available. Buy before stock expires again.

Templates for the Review Trigger push notification series
Reviews are very important to increase sale. A high number of product reviews gives confidence to the new buyer about your product. Moreover, customers sharing reviews will feel attached to your brand as their views are being shared on the website. Using web push notifications, you can create automated review campaigns. Whenever someone buys your product, you can reach out to them for reviews with a series of push notification.
Notification 1
Title: Congratulations
Description: Thank you for making a purchase. Click to share your feedback with us.
Notification 2
Title: Your Opinion Matters
Description: Congrats on the new purchase. Please share your thoughts about the product.
Notification 3
Title: Share your Voice
Description: People are waiting to see your views on the product. Click to share your views.
Notification 4
Title: Chance to Earn
Description: Each product review you share adds 5 loyalty points. Grab them now.
Notification 5
Title: Social Share
Description: You can share reviews on our FB page. More share will get more loyalty points.
Notification 6
Title: Earn Double with Video
Description: Share the product review video. Earn 10 loyalty points. Share now.

Sale Templates
Templates for the Flash Sale push notification:
Many times e-commerce websites run a flash sale. These are time-bound sale and run for a few hours. Web Push is the best way to update users about the flash sale. Since it’s delivered instantly; the user can be updated on time. Below are templates for flash sale you can use:
Notification Template 1
Title: 2 Hours | Flat 50% Off
Description: Sale of the month! Get flat 50% off on all. Shop before the stock expires

Notification Template 2
Title: 2 Hours To Save
Description: Limited time sale! Save upto 60% on Every Produce. Buy Now.

Templates for the Seasonal Sale push notification:
Seasonal Sale
Every season brings a new reason to shop. Check out the most converting push notification templates for season sale:
Notification Template 1
Title: Beat the Heat
Description: Bring home AC at 20% discount. Valid till stock lasts. Hurry!

Notification Template 2
Title: It’s Hot here
Description: Upto 60% off on summer collection. Shop fast before anyone else.

Notification Template 3
Title: Never Before
Description: Hottest discount on all products. Min 20% off. Click to know more.

Notification Template 4
Title: Cozy Sale
Description: Flat 40% off on winter collections. Hurry if you don’t want to miss the sale.

Web Push is an instant and effective way to re-engage your customers. The above templates will help you to create campaigns.
This is a great help! Thanks a lot for this. But also I was wondering, are there some sweeps templates also you could share? Since Push is well known to be good for sweeps and lottery, it would be great to have some of those too!
thanks s lot again!
thanks for the suggestion. We will work on that.