OneSignal is a popular push notification service. It’s also one of the oldest push notification services in the market. But is OneSignal the best service out there? Are there some OneSignal alternatives that are way better?
The question isn’t even if there ARE OneSignal alternatives. The real question is: there are so many different push notification services. Which one should you choose?
Push notifications are a great way to increase repeat traffic, engagement, and sales on your site. But you want to be super sure that you’re getting your money’s worth out of your push notification software.
In this article, we will check out the seven best OneSignal alternatives in the market.
さあ、始めましょう。
Top 7 OneSignal Alternatives for Push Notifications
Before we start things off, you should know that some free push notification services are listed here. But most of these services aren’t 100% free. They either have a free basic model to get you started or a free trial for a limited number of days.
Yes, we know. You want some free stuff too. But before investing in free push notification services, check out our article on whether the “free forever” push notification services are actually free.
Spoiler alert: Most free push notification tools aren’t free at all. They come at a high cost.
これで期待が明確になったので、早速始めましょう。
1位. PushEngage
PushEngageは世界最高のプッシュ通知サービスです。ビジネスを軌道に乗せるために無料の基本バージョンから始めることができますが、成長に真剣に取り組むのであれば、有料プランを検討すべきです。PushEngageを使用すると、ターゲットを絞ったパーソナライズされた通知で、サイトを離れた訪問者とつながることができます。
PushEngageは、プッシュ通知サービスおよびツールとして、以下の理由から第一選択肢となっています。
- 非常に初心者フレンドリー
- Got options to set up multiple push notification optins to test and grow your subscribers
- Powered by a simple dashboard with zero coding knowledge required
- 非常に強力な自動プッシュ通知キャンペーンを設定するのが簡単です
- Got multiple options to send personalized push notifications for higher click rates
- Integrated with custom goal tracking, UTM parameters, and advanced analytics
そして、これはほんの始まりにすぎません。さらに進む前に、PushEngageの機能の全リストを確認してください。
しかし、PushEngageの最も魅力的な点は、永久無料プランで始めることができることです。そして、複数のカスタマイズオプションを使用して、実際にビジネスを成長させるためにそれを使用できます。
The free version allows up to 200 subscribers and 30 lifetime notifications. That’s good enough to get your business to a point where you can easily afford the paid plans starting from $9/month for up to 50,000 subscribers.
NOTE: PushEngage is the only push notification service that comes with a fully functioning WordPress plugin to send push campaigns directly from your WordPress dashboard. With other solutions, you’ll have to go back and forth between multiple dashboards for each campaign.
And don’t worry if you know absolutely nothing about coding. You can install PushEngage using one of the many installation guides for any website and CMS.
#2. VWOプッシュ通知サービス
VWO (formerly PushCrew) is one of the leanest OneSignal alternatives in the market.
Their core focus is on customizable triggered push notifications for any visitor activity on your site. The activity that triggers a notification could be literally anything from a button click or time spent on a page or even scrolling down to a percentage of any page. It’s entirely up to you to decide how you want your notifications to get triggered.
Full Disclosure: You’ll need some developer support here because the automated campaigns on VWO are pretty advanced and are mostly based on their API. VWO’s segmentation tools and engagement campaigns are pretty limited as well.
利点は、詳細な分析、購読者のセグメンテーションオプション、およびA/Bテストが得られることです。
In short: VWO’s perfect for a large organization with a tech team that understands how to implement web push using code.
Also, no free version. You get a 14-day free trial (no credit card), and then you get charged $99/month for up to 10,000 subscribers and unlimited notifications.
＃3。Webpushr
Webpushr is another straightforward but easy-to-use OneSignal alternative.
The dashboard is highly focused. So, if you’re not used to marketing software, you’re not going to get overwhelmed with this solution. You get standard targeting and personalization features along with powerful integrations with WordPress and WooCommerce.
So, your campaigns are going to be easy to deploy as well.
Webpushr gives you full access to all their features on all subscriptions, including their free tier. The only restriction is in how many subscribers you can have. The free plan supports up to 10,000 subscribers. So, if you’re just getting started with push notifications and you want to test things out, Webpushr’s a fairly good option.
問題は、より上位のサブスクリプションにお金を払い始めるときに発生します。Webpushrの有料プランは、わずか50,000人の購読者で月額$29から始まり、すぐに高価になる可能性があります。
＃4。PushAssist
PushAssistは、FirebaseやGoogle Analyticsと非常によく似たインターフェースを提供します。したがって、これらのソフトウェアのいずれかの経験がある場合は、PushAssistはマーケティングチームにうまく適合するでしょう。
As with all other top-tier push notification tools, PushAssist comes with segmentation tools, push notification scheduling tools, personalization options, support for most popular browsers, and detailed analytics.
PushEngageと同様に、あなたは広告を表示するためにパブリッシャーパートナーとしてサインアップし、プッシュ通知を使用してブログを収益化することもできます。PushAssistの無料プランでは、3,000人の購読者と無制限の通知が利用できます。
無料プランの唯一の欠点は、ビジネスプラン（3,500人の購読者まで月額$25から）を購入しない限り、プッシュ通知からPushAssistのブランドを削除できないことです。
Side note: While we haven’t found anything unethical in PushAssist’s software, we’d ask you to be a little bit wary of any OneSignal alternative that offers unlimited notifications. Sustaining a server that runs push notification software can be pretty expensive. So, using a service without a Fair Usage Policy (FUP) can be very dangerous. That’s why we don’t recommend using Firebase Cloud Messaging, even though it’s free.
#5. iZooto
iZootoは人気のプッシュ通知サービスです。業界の他の主要プレーヤーと同様に、iZootoはリアルタイムプッシュ通知、繰り返し通知、スケジュール済み通知を提供しています。
What we loved about iZooto was that they focused heavily on personalization. Their optins are built to capture visitor attributes and interests (a fancy way of saying that they store personal details to personalize their campaigns).
Pro Tips: Don’t go overboard with the customer data you collect. And if you do, make sure that your push notifications are 100% GDPR compliant.
iZootoを使用する際の欠点は、SSL証明書のないサイトでは機能しないことです。
iZooto costs from $85/month, which gives you up to 30,000 subscribers and unlimited notifications. Considering the plan’s pricing, we can safely say that it is pricey. But with that pricing model, they can actually support sending unlimited notifications.
最も良い点は、14日間の無料トライアル（クレジットカード不要）を利用できることです。
#6. Pushnami
Pushnami isn’t your average OneSignal alternative.
Yes, you can use Pushnami to send push notifications. But their model is mostly meant for big publishers. So, if you have a ton of traffic and are looking for a way to increase your revenue from your existing content, Pushnami is perfect for you.
Pushnamiは提携する大手パブリッシャーを見つけ、プッシュ通知を介して広告を送信する代わりにプッシュ通知サービスを提供しています。これらの広告が生み出す収益は、パブリッシャーとPushnamiの間で分割されます。
Like PushEngage, they have active partnerships with advertising platforms such as Taboola and Outbrain to serve relevant ads using push notifications. Unlike PushEngage, Pushnami’s not meant to support small to mid-tier businesses.
They have a pretty dynamic pricing model, too. You either pay $0.01 per subscriber/month with a discount on a high volume of subscribers, or you pay nothing and become a partner!
#7. Wonderpush
Wonderpushには、このリストの他のプッシュ通知アプリと同様の標準機能がすべて付属しています。
Wonderpushの主な焦点は、eコマースプッシュ通知キャンペーンのようです。カート放棄キャンペーンを簡単に設定できます。プッシュ通知をパーソナライズすることもかなり簡単です。
Wonderpush allows you to add unlimited members to your dashboard as well. So, if you’re looking for a OneSignal alternative for eCommerce sites, this is a good pick.
Like Webpushr, Wonderpush also gives you full access to all their features, but you can collect only a limited number of subscribers. They offer a 14-day free trial (no credit cards needed) for their paid plan.
The plan itself is straightforward. Pricing starts at €1 per month for up to 1,000 subscribers. After that, it’s an extra €1 for every 1,000 subscribers. The only thing that puts us off about Wonderpush is that it’s costly after a point because they don’t seem to offer bulk discounts.
最終評価
PushEngage is the best OneSingal alternative in the market.
In terms of features, there’s little to no contest. PushEngage has a full range of automation, personalization, targeting, and scheduling features that make it a great fit for all types of businesses.
We recommend using PushEngage. PushEngage is the #1 push notification software in the world. It’s also the only push notification service with a WordPress plugin that allows you to send and manage push campaigns directly from your WordPress dashboard and post editor.
There’s no switching cost involved if you want to move from OneSignal to PushEngage either. You get a super supportive Customer Success team to help you migrate your push subscriber list. After that, the dashboard itself is built to help you get a good return on your investment.
そして最も良い点は、PushEngageは、ビジネスの開始、成長、または拡大のいずれの段階でも適した価格設定になっていることです。PushEngageの背後にある哲学は、中小企業が大手ブランドと競争できるようにすることです。
ですので、まだお済みでない場合は、今すぐPushEngageを使い始めて、次のレベルに進みましょう！
