Looking for the best WordPress lead generation plugins to grow your business?
It can be really hard to get new leads on repeat every day. Using the right tools can help you grow much faster an on complete autopilot. But what are the right tools? How much do they cost? Can you really afford them? What kind of returns should you expect when you invest in a plugin?
In this article, we’re going to walk you through a list of the best WordPress lead generation plugins in the market. We’ll even give you our favorite combination of plugins if you read all the way to the end.
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What is Lead Generation and Why Should You Care?
Lead generation means building a list of people who are interested in buying from your business. And there are loads of ways to do it. On your website, lead generation might mean getting visitors to:
- Join your email newsletter
- Submit a contact or inquiry form on your website
- Contact someone at your company through live chat
- Talk to a chatbot (automated chat)
- Call your sales team, or book a call with them
However, most businesses struggle to get enough leads in the first place. So, we’ve put together this list of WordPress lead generation plugins that help you generate leads of different kinds. Most other articles on lead generation tools focus on creating a list of plugins that all do the same thing. But we’re going to help you grow your business in ways that suit your business.
Best Lead Generation Plugins
Now that we know what lead generation is and why you should get WordPress lead generation plugins, it’s time for our list. For each lead generation category, we’re going to give you one top-tier plugin that you can use.
Ideally, you should be using more than one type of lead generation tool. But we focus heavily on helping small businesses grow. So, we get that buying multiple plugins right away might be way too much for your marketing budget.
That’s why we arranged the plugins in a particular order based on how affordable a solution is and how much extra money you can make with them. Let’s get started now.
#1. PushEngage
PushEngage — это лучший плагин для push-уведомлений в мире.
Push-уведомления помогают вам автоматически увеличивать трафик вашего сайта и вовлеченность. И если вы управляете интернет-магазином, PushEngage также помогает вам увеличить продажи, помогая создавать автоматические push-уведомления для электронной коммерции.
Вы можете начать бесплатно, но если вы серьезно относитесь к развитию своего бизнеса, вам следует приобрести платный тариф. Также, прежде чем покупать какую-либо службу push-уведомлений, ознакомьтесь с этим руководством по стоимости push-уведомлений.
Вот краткий обзор того, что вы получаете с PushEngage:
- Высококонверсионные автоматизированные кампании
- Множеством вариантов таргетинга и планирования кампаний
- Отслеживанием целей и расширенной аналитикой
- Интеллектуальным A/B-тестированием
- Выделенный менеджер по успеху
Вы увидите, что PushEngage — это, без сомнения, лучший выбор, если вы хотите увеличить трафик, вовлеченность и продажи для своего бизнеса. И если у вас ограничен бюджет, вы всегда можете немного проявить креативность с вашими push-уведомлениями.
#2. OptinMonster
OptinMonster is one of the pioneers in WordPress popups. They practically changed the way in which email lead generation works in the marketing industry.
OptinMonster имеет практически все, что вам нужно для начала, роста и масштабирования вашего процесса генерации лидов по электронной почте.
Вот краткий обзор того, что вы можете делать с помощью этого набора инструментов:
- Плавно наращивайте свою базу подписчиков для ремаркетинга
- Превращайте посетителей, пришедших впервые, в постоянных читателей
- Уменьшить количество брошенных корзин и брошенных просмотров
- Создавайте предложения с ограниченным сроком действия с реальными таймерами обратного отсчета
- Увеличьте количество загрузок электронных книг и продаж цифровых продуктов
- Создать воронку для прямых трансляций
- Улучшите вовлеченность на сайте с помощью игровых всплывающих окон
- Перенаправляйте трафик на страницы и в сообщения, которые приносят вам доход
- Создайте список реальных лидов и удалите поддельные адреса электронной почты с помощью двухэтапных подписок
We wrote a review of OptinMonster. So, if you’d like to check out the features in more detail, go ahead and check it out.
#3. WPForms
WPForms is the best WordPress form builder plugin. We’ve tested out a bunch of form plugins for WordPress and none of them come even close to the functionality or the ease of use of WPForms.
Вы можете использовать конструктор форм с перетаскиванием в WPForms для создания и публикации:
- Опросы и голосования
- Многошаговые формы
- Формы с условной логикой
- Кампании по брошенным формам
- Целевые страницы форм
- Шаблоны форм
- Автономные формы
- Разговорные формы
You can even track user journeys for your forms to understand different customer touchpoints and optimize them over time. Go ahead and create a WordPress form with WPForms and you’ll understand right away why we love the plugin so much.
#4. RafflePress
RafflePress is the most powerful WordPress giveaway plugin. You get a visual builder with the plugin to create and run viral contests. It’s also the only beginner-friendly WordPress giveaway plugin. In our opinion, the paid version of the plugin is worth every penny. But you can also get started for free.
The best part is that you get powerful pre-built templates that are designed to:
- Grow your email list
- Refer friends with word-of-mouth marketing
- Run a giveaway before your site launches
- Grow your Facebook page
- Grow your Twitter followers
- Grow your YouTube channel
- Grow your Instagram following
And you can do all of it with zero coding. Take a look at our review of RafflePress, where we explored the features of the plugin in greater depth.
#5. LiveChat
LiveChat is a live chat tool for conversational marketing and sales. If you’re selling products online or collecting leads for an agency, we highly recommend using this plugin.
Having a live chatbox on your site can be really effective tool for website engagement. Using LiveChat, you can easily set up chatbox triggers for:
- Customers spending a lot of time on the product or checkout page
- Customers adding products to their cart, but unable to pay for it
- Customers with high cart value to offer a coupon or discount
These are all automated triggers that can help you convert a lot of potential customers very quickly. The chatbox will ping your customers when any of the automated triggers get fired. And from there, you can have a Customer Service rep take over and help the customers make a purchase decision.
#6. FunnelKit
FunnelKit is the best sales funnel builder for WordPress.
You can select a sales funnel template under the Sales Funnels tab:
These are all pre-built funnels with fully responsive designs. So, they look amazing on any device. As you can see, different templates have a different number of pages. We’re recommend using a template with 4 pages in the sales funnel. But you can create a custom funnel with as many steps as you like.
FunnelKit gives you designs that are compatible with some of the most popular WordPress page builders, landing page builders, and themes including:
- Gutenberg
- Elementor Pro
- Divi
- Oxygen
And more! So, you can edit the pages using whatever software you used to build the rest of your site. You can customize any of the pages in the same way as you would with any other page on your site.
You can even create lightbox popups to capture leads that don’t want to convert right away. This way you can retarget interested prospects with offers and discount coupons.
#7. AffiliateWP
AffiliateWP is a WordPress plugin that allows you to create an affiliate program for your products and services. It’s easy to use, highly reliable, and requires zero coding to set up.
The AffiliateWP plugin can help you manage and grow a community of affiliates for your product using a simple, easy-to-use dashboard. The best part is that you can do it directly from your WordPress dashboard.
AffiliateWP has a whole host of great features including:
- Affiliate Tracking and Management
- Отчетность в реальном времени
- Удобное привлечение аффилиатов
- Автоматические выплаты аффилиатам
- Настраиваемые уведомления по электронной почте
- Интеграция с популярными плагинами и сервисами
- Импорт/экспорт данных аффилиатов в один клик
- Бесплатные и Pro дополнения
It’s super easy to use AffiliateWP and that’s what separates the plugin from its alternatives. Get started right now and start growing your affiliate network. If you’re not 100% convinced, you can check out our review of AffiliateWP first.
#8. Nextiva
Nextiva offers the best business phone service for small business owners. If your business relies on getting phone calls as leads, then there’s no better software than Nextiva.
You get a web based admin panel to manage all your communication channels in one place.
You’ll find business phone features like call routing, voicemail to text and email, SMS messaging, unlimited domestic calling, and online faxing. Every new account gets a free local or toll free number. You also get standard features such as caller ID, call forwarding, routing, and custom greetings.
#9. WP Call Button
WP Call Button is a free WordPress lead generation plugin. You can set it up to get WhatsApp calls on your business phone. Visitors can simply click or tap the button to call you straight away.
The beauty of this plugin is that it works no matter where you are and where you customers are from. It can also be used to easily set up business call forwarding.
So, if you’re running a service that works on booking an appointment this plugin is a great option for you. Especially if you don’t want to spend a lot of money on appointment booking software.
Which of These is the Best WordPress Lead Generation Plugin for You?
The type of leads you need on your site should tell you what WordPress lead generation plugins you should use. But the plugins that work well for any site no matter what kind of business you have are:
You should 100% start with PushEngage. Push notifications are a great tool for increasing your traffic, engagement, and sales. And if you’re new to push notifications, you should check out our article on push notification best practices before you start creating campaigns. Some of the best practices that we actively recommend include:
- Увеличивайте клики с помощью любопытства
- Персонализируйте каждое push-уведомление
- Выделяйтесь с помощью мультимедиа
- Реактивируйте спящих подписчиков push-уведомлений
- Держите клиентов в курсе
- Используйте эмодзи везде, где это возможно
- Создайте ощущение срочности
Мы рекомендуем использовать PushEngage для создания ваших кампаний push-уведомлений. PushEngage — это программное обеспечение №1 для push-уведомлений на рынке, и ваши кампании будут в надежных руках.
Так что, если вы еще этого не сделали, начните использовать PushEngage сегодня.
