How PushEngage is preparing for the GDPR

What is GDPR?

GDPR stands for General Data Protection Regulation and is a new legislation from European Commission to enhance the protection of personal data and rights of EU residents. The new regulation will come into effect from 25th May 2018. GDPR requires companies providing services to EU citizens to follow the new compliance requirements.

How will it benefit the EU citizens?

GDPR lays down the rules on the processing of user data. The new regulation protects the fundamental right of user’s freedom and lays down the strict rule on protecting user data. The rule is applicable to every business which – offers goods and services to individuals in EU or monitors the behavior of individuals within EU. As an individual staying in EU, all your personal data can be processed only for authorized purposes with minimum identity exposure.

How is PushEngage preparing to become compliant with GDPR?

At PushEngage we always keep data integrity, privacy of the user, and data security as the topmost priority. We are committed to making the recommended changes as per the GDPR legislation to be fully compliant with GDPR.

We are committed to taking all the necessary actions to be compliant by the GDPR law by 25th May 2018.

Changes made at PushEngage:

Here are few of the changes we are making to ensure we are GDPR compliant-
1. We will be providing various product features in PushEngage that will help you with GDPR compliance.

2.Ensure Data security and requisite care for personal data that is being stored.
3. Ensure Data retention policy to only store personal data as long as necessary.
4. We are working with vendors to ensure all the vendors whom we use are GDPR compliant.

We will be publishing updates to this page, as we are ready to share more details about our processes and how we are implementing GDPR at PushEngage.

If you have any questions, feel free to email us at

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