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As Google has deprecated the GCM Key and has moved to Firebase Cloud Messaging, you would need to migrate your GCM Key to FCM key for your subscribers to be reachable. The GCM was deprecated by Google in April 2018 … Continue reading
With PushEngage you can now personalize your drip campaigns bypassing the Country and the City name. When a user subscribes to push notification we capture the geolocation of the subscriber at the time of subscription. Now, you can use such … Continue reading
Nowadays many websites are using Web Push Notifications as a re-engagement tool. You can increase the customer engagement rate using push notification. Many service providers for push notifications, offers various features to support different types of campaigns. With the increase … Continue reading
After much waiting, Microsoft Edge now supports Web Push Notifications in its live version. Among the leading browsers, chrome and firefox were supporting push notifications, and now Microsoft Edge is added to the list. We are also happy to share … Continue reading
It’s 11:58 a.m. and your flash sale goes live at noon. The discount code is loaded and the landing page is up — the only thing missing is the push notification telling your subscriber list the sale is on. Normally … Continue reading
Web Push Notifications are a great way to engage with customers. However, engaging at the right moment and with the context of the user behavior on your site is critical to success. In this article, we will discuss the most … Continue reading
Most operators treat the app audience as a solved problem. Those players installed the app, accepted notifications, and deposit regularly, so attention moves to acquiring the next cohort. That is backwards. The players inside your app are the highest-LTV segment … Continue reading
Your colleague on the sportsbook side gets a content calendar for free. Fixtures, kickoffs, settlement moments, derby weeks: the sport writes the send schedule, and the CRM team executes it. You run the casino vertical, and no league publishes your … Continue reading
A shopper in your mobile app adds a jacket to the cart, gets a text, switches apps, and never comes back. Multiply that by every session this week and you have the quiet math of mobile app cart abandonment: the … Continue reading
Five native SDKs — Web, iOS, Android, Flutter, React Native — one subscriber profile, one API. Wire it once; retention ships without another ticket.