Triggered Campaigns

Calendars don’t know your users.
Behavior fires the trigger.

Triggered campaigns fire on the events your product and site already emit: signups, page visits, inactivity thresholds, custom events. The message lands at the moment of intent, not on a schedule.

John Smith
“We are able to reach our customer base in almost an instant. Email would have been too slow to put together in an emergency.” John Smith · CEO

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Trigger settings with start and stop conditions and frequency capping

Trusted by 75,000+ businesses in 150+ countries

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Why it works

The right moment beats the right copy.

A mediocre message at the perfect moment outperforms a perfect message a day late. Triggers put timing on your side.

Start and stop conditions

START the campaign when a user browses; STOP it the moment they add to cart. Campaigns respond to behavior in both directions.

Custom events from your stack

user_signed_up, seven_days_inactive, usage_below_threshold: any event your product fires can trigger a campaign, via one documented API call.

Frequency capping built in

Daily and weekly per-subscriber limits keep automation from becoming noise, so the channel stays healthy while campaigns scale.

How it works

From usage signal to re-engaged user.

Cart abandonment trigger configuration with sequence preview

Sequences, not one-off pings

A trigger can start a multi-step sequence: reminder now, social proof tomorrow, incentive on day three, and the whole thing stops the moment the user converts.

  • Multi-step sequences with per-step timing
  • Auto-stop on conversion events
  • Templates for cart, browse, and re-engagement flows
See visual Workflows
Analytics dashboard with per-campaign revenue

Every trigger reports its revenue

Goal tracking attributes conversions to the exact trigger and step that drove them, so the activation curve you repaired shows up in numbers.

  • Per-trigger and per-step attribution
  • UTM parameters flow into GA4 and your BI stack
  • A/B test trigger copy, Premium and up
See goal tracking

What’s included

Exactly what you’re buying, on one dashboard.

Six capabilities behind every campaign on this page, running on the engine that delivers 15.2 billion notifications a month.

Integrations & developers

Plugin-deep where you sell. API-deep where you build.

Native plugins launch the channel with no engineering ticket. When your developers want the keys, every SDK and endpoint is documented.

The numbers

Timing, measured.

22%
click-through on triggered re-engagement
400%
higher open rates than email
75,000+
businesses on PushEngage
15.2B
notifications delivered in the last 30 days
“We are able to reach our customer base in almost an instant. Email would have been too slow to put together in an emergency, and social media organic posts only reach a fraction of the following.”
John Smith John Smith CEO

FAQ

Questions, answered.

What can fire a trigger?

Page visits, cart and checkout events, inactivity thresholds, and any custom event your product emits through the API or Google Tag Manager. If your stack can name the moment, PushEngage can act on it.

Can campaigns stop themselves?

Yes. Every trigger takes start and stop conditions, so a recovery sequence ends the instant the user converts instead of nagging them afterward.

Will automation spam our subscribers?

Frequency capping sets daily and weekly per-subscriber limits across campaigns, keeping the channel healthy as automation scales.

How much engineering does this need?

Site-behavior triggers work with zero code. Custom events take one API call or a GTM tag from your existing setup; the documented endpoint is the whole integration.

Catch the moment. Every time.

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