Dynamic Segmentation

Blasts annoy. Segments convert.
Target the cohort that’s about to buy.

Dynamic segmentation sorts subscribers by behavior, geography, device, and purchase history, and keeps every segment current automatically. VIPs get VIP treatment; first-time browsers get a gentle nudge.

Alex Avery
“The ability to tailor your target audience is particularly impressive as you are able to increase your engagement rates as you use the software.” Alex Avery · Database Marketing Executive

75,000+ businesses Set up in minutes, no engineering ticket 14-day money-back guarantee

Audience builder combining behavior and attribute filters

Trusted by 75,000+ businesses in 150+ countries

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Why it works

The right message, to the right thousand people.

Generic blasts kill opt-in rates. Segmented campaigns raise click-through and protect the list you worked to build.

Segment on real behavior

Pages browsed, products viewed, purchase history, last-seen date: segments build themselves from what subscribers actually do, not what you guess.

Geo, device, and language

Ship the right offer to the right region, in the right language, sized to the device it lands on. TurboSend delivers per-subscriber timezone.

Audience groups for precision

Combine and filter segments into granular retargeting groups: cart abandoners in Germany on mobile who bought before. That specific.

How it works

From one list to a hundred sharp cohorts.

Opt-in prompt builder with segment selection

Segmentation starts at the opt-in

Assign segments the moment a subscriber clicks Allow, based on the page they subscribed from. A recipe-page subscriber and a pricing-page subscriber were never the same lead.

  • Auto-segment by subscription page and behavior
  • Custom attributes via the personalization API
  • Segments update themselves as behavior changes
See personalization
Analytics dashboard showing engagement by campaign

Prove the segment earned its keep

Goal tracking reports revenue per campaign and per segment, so you know which cohorts convert and which need a different message.

  • Revenue and engagement per segment
  • A/B test copy per cohort, Premium and up
  • Opt-in conversion metrics close the loop
See goal tracking

What’s included

Exactly what you’re buying, on one dashboard.

Six capabilities behind every campaign on this page, running on the engine that delivers 15.2 billion notifications a month.

Integrations & developers

Plugin-deep where you sell. API-deep where you build.

Native plugins launch the channel with no engineering ticket. When your developers want the keys, every SDK and endpoint is documented.

The numbers

Precision pays. Here’s the scale behind it.

400%
higher open rates than email
6×
higher click-through than email
75,000+
businesses on PushEngage
15.2B
notifications delivered in the last 30 days
“PushEngage is quick and easy to implement. The ability to tailor your target audience is particularly impressive as you are able to increase your engagement rates as you use the software.”
Alex Avery Alex Avery Database Marketing Executive

FAQ

Questions, answered.

How is this different from basic push segmentation?

Most tools stop at manual lists. Dynamic segmentation updates cohorts automatically from behavior, and audience groups let you combine filters into precise retargeting sets without exports or spreadsheets.

When does segmentation start working?

At the opt-in. Subscribers are assigned segments from the page they subscribed on, and every later action refines their cohort. No cold-start period.

Which plans include it?

Geo and URL segmentation start on the Business plan with 25 audience groups; higher tiers add advanced analytics and A/B testing per segment. You pay only for active subscribers.

Will this need an engineering sprint?

No. Behavioral segments configure from the dashboard. The attributes API is there when your developers want custom properties, not on the critical path.

Stop blasting. Start targeting.

Set up in minutes. If PushEngage isn’t the best fit within 14 days, we refund 100%. No questions asked.

Free plan available Set up in minutes Pay only for active subscribers