Not sure how to create a landing page in WordPress?
You’ve probably heard how important it is to create a killer landing page. After all, your landing page is meant to convert your traffic into customers.
But how do you actually create a landing page in WordPress?
The default options with Gutenberg editor aren’t that great. And if you’re using a theme to draft your pages, that’s not the same as creating a high-converting landing page. Your theme is simply going to carry forward all the styles as the rest of the site.
What if you don’t want the navigation menu to show up on the landing page? What if you want to integrate eCommerce modules for direct checkouts? What if you want to get rid of all the custom sidebars on the rest of the site?
In this article, we’re going to show you how to create a landing page in WordPress in 5 simple steps.
The best part? There’s ZERO coding involved.
さあ、始めましょう。
Before We Start: What’s a Landing Page?
A landing page is a webpage on your site that is specifically designed to sell your product or service. You can also use landing pages to collect leads.
In short: a landing page is a conversion machine on your site.
The way it works is also simple. You create marketing or advertising campaigns that bring traffic straight to your landing page. Then, the landing page converts that traffic into leads or paying customers.
Since the goal of a landing page is to convert more of your website traffic into customers, it has to look attractive and engaging. Most importantly, you’ll have to properly design various call-to-action elements such as:
- The buy button
- Signup forms
- Play media button
その他多数！
How to Create a Landing Page in WordPress
In the next few sections, we’re going to show you step-by-step how to create a landing page in WordPress. As we said, creating a landing page using your theme isn’t a good solution.
That’s why we recommend using one of the top WordPress landing page plugins. Even if you’re not a developer, you can create a high-converting landing page in WordPress and boost your website traffic and sales.
Our recommendation is to use SeedProd.
SeedProd is the best WordPress landing page builder in the market. In this article, we’re going to use SeedProd to create your first landing page. If you’re not 100% convinced that this is the right landing page builder for you, you should go check out our review of SeedProd.
And then, get started!
Step #1: Install the SeedProd Plugin on Your Site
First, you’ll need to visit the SeedProd website and purchase the plugin. Then, you can download the plugin file to your computer. Then, copy the plugin license key from your SeedProd dashboard.
Next, you’ll have to log into your WordPress dashboard and install the plugin. If you need detailed instructions, check out this step-by-step guide to installing a WordPress plugin. Head over to the SeedProd plugin welcome screen on WordPress and verify your license key:
After your account is verified, you’re ready to create a landing page.
Step #2: Create a Landing Page with SeedProd
In the SeedProd welcome screen, scroll further down and click on Create Your First Page button:
Then, you’ll see 5 different types of landing pages that you can create:
Using SeedProd’s templates, you can quickly launch complicated pages such as:
- Coming Soon and Maintenace Mode Pages
- Login Pages
- 404 Pages
And if you scroll down a little further, you can launch a custom landing page from pre-built templates. Click on Add New Landing Page:
Then, choose a landing page template from the pre-built landing pages listed in SeedProd’s builder:
Take your time and select the right template for you. To select a template, just click the checkmark icon on the template.
Remember, the template is just a starting point. In the next section, we’ll see how to customize your landing page easily using SeedProd’s drag-and-drop builder.
Step #3: Customize the Landing Page Template
After choosing your landing page template, you’ll be redirected to SeedProd’s visual drag and drop builder where you can customize your landing page. The left hand side of the editor is a list of the design elements that you can use to customize your landing page:
And you can also click on any of the design elements in the live preview to edit them directly on the preview:
You can change the text, its style, color, alignment, and layout to fit your product or overall brand. Additionally, you can easily add new blocks such as buttons, optin forms, contact forms, social profiles, and more to your landing page template.
For instance, you can drag and drop a countdown timer to increase urgency:
When you’re done, click on Save.
Step #4: Add a Click to Subscribe Button to Your Landing Page
プッシュ通知購読者を収集するために、クリックして購読ボタンを追加することもできます。プッシュ通知は、リピートトラフィックを増やし、エンゲージメントを高め、公式グッズがあれば販売するためにも役立ちます。
SeedProdでは、サイドバーからカスタムHTMLモジュールをドラッグアンドドロップするだけです。
最初の折り目のメールサインアップフォームのすぐ下に、購読ボタンを配置しました。
しかし、ボタンは好きな場所に挿入できます。
For this part, you need some experience with HTML and CSS. Or, you can copy this code and paste it into your Custom HTML block:
<button onclick="subscribeOnClickButton()" style="border: none; padding-left: 5%; padding-right:5%; text-align: center; display: inline-block; color: blue;">Get Updates via Push Notifications</button>That’s a standard button in HTML with very little styling. The only fancy bit is the onclick function in the code. It basically means that your visitors can click on the button to subscribe to something. Now, we need to give the button some extra code to allow your visitors to subscribe to push notifications.
PushEngageのホームページにアクセスし、開始するボタンをクリックします。
次に、PushEngage を試すために無料プランを選択するか、ビジネスの成長に真剣に取り組んでいる場合は有料プランを選択します。有料プランには、より多くのキャンペーンオプションと、さらに大きな購読者リストを構築する機能が付属しています。
あなたのPushEngageダッシュボードで、サイト設定 »サイト詳細に移動し、セットアップ手順を表示するにはここをクリックボタンをクリックします。「任意のサイト」の下に、インストールコードが表示されます。
警告：ダッシュボードから取得したコードをコピーする必要があります。コードはPushEngageユーザーごとに固有です。画像内のコードをコピーしてプッシュ通知購読者を収集することはできません。
PushEngage ダッシュボードでコードを取得したら、このスニペットをコードに追加します。
<script> window._peq = window._peq || [];</script> <script>
function subscribeOnClickButton(){
window._peq.push(['subscribe',{}.pe,function(res){
if(res.statuscode==1)
{
// Code to return response
console.log(res);
}
}]);
}
</script>最終的なコードは次のようになります。
<script src="https://clientcdn.pushengage.com/core/02a6e92667ae2279fcba8932356c1d93.js" async></script>
<script> window._peq = window._peq || [];</script> <script>
function subscribeOnClickButton(){
window._peq.push(['subscribe',{}.pe,function(res){
if(res.statuscode==1)
{
// Code to return response
console.log(res);
}
}]);
}
</script>You’ll want to add this code to the HTML block in your landing page after the code for the button. It should look something like this:
Feel free to customize the styles for the button any way you please. When you’re done customizing your landing page, go ahead and hit the Save button.
Step #5: Connect Your Email Marketing Service
A lot of small businesses collect leads from their landing page instead of selling something. If you’re creating a landing page to collect leads on your site, then you’ll want to create an optin. Then, connect your optin to an email service provider such as Constant Contact.
To do this, go to the Connect tab on the SeedProd builder and select your email service provider from the list:
Next, click Connect New Account:
And follow the instructions to set up your email service to collect leads.
Step #6: Publish Your Landing Page
When you’re done customizing your page, click on Save. Then, click on the dropdown arrow next to the Save button and hit Publish:
You should see a success message on publishing your page that looks something like this:
You can click on the See Live Page button to view your landing page. And you’re all done!
What to Do After You Create a Landing Page in WordPress?
今回は以上です、皆さん！
Now that your landing page is live, the only challenge you have left is to send traffic to your landing page.
トラフィックを増やすための手頃な方法を探している場合は、プッシュ通知の使用をお勧めします。プッシュ通知は、より多くのリピートトラフィックとサイトエンゲージメントをもたらすのに役立ちます。売上を生み出す自動プッシュ通知キャンペーンを作成することもできます。
まだ納得できませんか？これらのリソースを確認してください。
- 顧客エンゲージメントを高めるための7つのスマートな戦略
- プッシュ通知は効果的ですか？7つの統計情報＋3つの専門家のアドバイス
- 放棄されたカートのプッシュ通知を設定する方法（簡単なチュートリアル）
- Web通知WordPressプラグインをサイトに追加する方法
プッシュ通知キャンペーンを作成するためにPushEngageの使用をお勧めします。PushEngageは世界No.1のプッシュ通知ソフトウェアです。まだお済みでない場合は、 今すぐPushEngageを使い始めましょう！
