Looking for a Magento push notification extension for your site?
Magento is a super popular eCommerce website building framework. Ever since Adobe took over Magento, there’s been some changes in the Adobe marketplace for Magento as well. So, you get to see the Adobe software partners before you see any other service provider.
But is being an Adobe partner the only requirement for a push notification software? In our opinion, you need to consider other factors such as:
- Campaign types
- Targeting options
- Scheduling options
- Campaign automation
- Prissättning
And more. In this article, we’re going to list the most powerful Magento push notification extensions. Then, we’re going to give you our top recommendation as well.
Låt oss komma igång!
Why You Need a Magento Push Notification Extension
En push-avisering är ett kort, klickbart popup-meddelande som visas på en prenumerants enhet och omdirigerar prenumeranten till ditt innehåll med ett klick:
Det bästa är att aviseringarna dyker upp även om prenumeranten inte använder en webbläsare. Det är som ett e-postutskick, men med en webb-push-avisering behöver dina prenumeranter inte använda en app för att se ditt meddelande.
In short: A Magento push notification is a simple way to send out a clickable link to your content to anyone who opted in.
Med push-notis-sekvenser har din publik nu ingen ursäkt att ignorera dig. Och till skillnad från sociala medier finns det ingen algoritm som stryper din räckvidd för att få dig att betala för annonser.
At the same time, you can create tons of automated eCommerce campaigns such as:
- Prissänkning-aviseringar
- Lagervarningar
- Cart abandonment campaigns
- Kampanjer för övergivna webbläsare
- Website welcome campaigns
The coolest part about web push notifications is that you can use them to complement your lead magnets and email opt-in forms! That’s why we highly recommend it for all eCommerce sites in our list of must-have Magento extensions.
Best Magento Push Notification Extension for eCommerce Sites
The best Magento push notification extension is going to help you rapidly grow your business. At the same time, push notifications cost way less than most other marketing channels.
Innan vi börjar bör du veta att några av pushmeddelandetjänsterna som listas här har gratisversioner. Men de flesta av dessa tjänster är inte 100 % gratis. Du kan komma igång med en gratis grundmodell eller en gratis provperiod av hela programvaran under en begränsad tid.
Reality check: Most free push notification tools aren’t free at all. You end up paying a lot later on in various ways. One of the most popular ways that “free forever” software makes money is by selling your customers’ data to third-party advertisers. And that’s a gross violation of customer privacy for anyone who’s subscribed to your push notifications.
Vi rekommenderar att du använder provprogramvara eller gratis grundversioner för att testa om tjänsten passar dig. Och köp sedan den betalda programvaran.
Nu när vi har tydliga förväntningar, låt oss dyka rakt in.
1. PushEngage
PushEngage is the best push notifications service in the world. You can get started with a free basic version to kickstart your business, but if you’re serious about growing, you should really get the paid plans. PushEngage allows you to connect with visitors after leaving your site with targeted and personalized notifications.
PushEngage är vårt förstahandsval för pushmeddelandetjänster och verktyg eftersom det är:
- Extremt nybörjarvänligt
- Got options to set up multiple push notification optins to test and grow your subscribers
- Super easy to add to your site
- Easy to set up automated push notification campaigns that are super powerful
- Got multiple options to send personalized push notifications for higher click rates
- Integrated with custom goal tracking, UTM parameters, and advanced analytics
PushEngage har en övertygande lista med funktioner och prisplaner som är avsedda att stödja företag i alla tillväxtfaser. Så oavsett om du växer ett företag eller skalar upp ett, kommer PushEngage att ha fantastiska funktioner för dig att driva dig längre fram.
Pricing: The free plan is good enough to get your business to a point where you can easily afford the paid plans that start at $9/month for 100,000 subscribers.
#2. PushAlert
PushAlert is a third-party Magento push notification extension. Don’t be fooled by the $0 price tag on the Adobe marketplace. PushAlert does have a free plan. However, we can’t really recommend the free plan for anything besides testing the software.
In fact, the only way that PushAlert is any use for an eCommerce site is if you get their Premium plan. The Premium plan comes with:
- Multi-language notifications
- Automated abandoned cart
- Price drop
- Shipment notifications
- Lagervarningar
- RSS push notifications
And more. While PushAlert has fewer targeting options and customization options than PushEngage, it’s still worth checking out.
Pricing: PushAlert’s paid plans start from $12/month but the Premium plan starts from $39/month. The good news is that PushAlert has a free 15-day trial.
#3. Bloomreach
Bloomreach is an eCommerce extension suite that includes push notifications as well. You also get email marketing software, abandoned cart recovery campaigns, and popups.
The overall theme with Bloomreach seems to be an engagement platform for Magento sites. It’s meant to help you nurture your website visitors and nudge them towards direct sales.
The push notification extension seems to lack some advanced features such as A/B testing, push notification tracking, and segmentation. But as a whole, the service is worth it if you consider how quickly it allows you to set up push notifications and email campaigns on a Magento site.
Magento is not the most user-friendly eCommerce solution. We cover this in great detail in our WooCommerce vs Magento comparison article. The extensions available for Magento aren’t that easy to set up either. So, any extension that helps you quickly add functionality to your site is a good option.
Pricing: Bloomreach has a free extension for Magento to get started, but their actual pricing is on demand.
#4. Mobicommerce
Mobicommerce is a Progressive Web App (PWA) builder with multiple offerings. The overall suite seems to be incredibly diverse and has everything you need to kickstart an eCommerce business.
To be clear, Mobicommerce is a software suite that helps you build an app that runs on browsers and as mobile apps. The extension seems to be built using the Magento framework.
Any app you build using Mobicommerce will have push notifications integrated into them. The cool bit is that you also get a bunch of other features including a landing page builder, popups, Google Analytics plugins, and more.
Mobicommerce is only the right solution for you if you haven’t built an eCommerce site yet. If you already have an eCommerce site, a push notification service such as PushEngage would be much better for you.
Pricing: Mobicommerce has a price-on-request model.
#5. Webkul
Webkul is a software development company for Magento, PrestaShop, and other Content Management System (CMS) platforms. They happen to make a Magento push notification extension as well. As with any other software, Webkul has multiple pricing plans for different offerings.
You get a template creator that helps you build push notification templates for your site. This is pretty cool as it helps you reuse the same campaign template for multiple push notifications. It’s a great offering for large eCommerce stores with multiple products.
The flip side of Webkul’s push notification extension is that it only supports Firefox 5+ and Google Chrome 14+. More importantly, it seems to offer only the most basic push notification campaigns.
Also, the software runs on Firebase’s push notification service called Firebase Cloud Messaging (FCM) and we highly recommend against using Firebase. All in all, this is a popular software, but it’s our least favorite on this list.
Pricing: Webkul’s push notification extension starts at $99 as a one-time fee with no free trials.
What to do After You Install a Magento Push Notification Extension
PushEngage is the best Magento push notification extension in the market.
In terms of features, there’s little to no contest. PushEngage has a full range of automation, personalization, targeting, and scheduling features that make it a great fit for multiple business types.
You get a super supportive Customer Success team to help you migrate your push subscriber list. After that, the dashboard itself is built to help you get a good return on your investment.
Du bör titta på några av dessa otroliga resurser för att förstå hur push-notiser kan hjälpa din verksamhet att växa innan du investerar i en tilläggsmodul:
- Hur du ökar din webbpush-notis opt-in-frekvens (7 sätt)
- Hur man använder formulärövergivningsspårning för att återställa förlorade potentiella kunder
- 11 automatiserade push-meddelanden som säljer även medan du sover
The best part about PushEngage is that it’s priced in a way that makes it a good fit at every stage of growth, whether you’re looking to start, grow, or scale your business. The philosophy behind PushEngage is to empower small businesses to compete with big brands.
So, if you haven’t already, get started with PushEngage today to get to the next level!
